Wednesday 20 October 2010

conventions of a magazine


selling line -short,sharp discriptionof the titles main marketing point
cover lines-cosmopoliton use a lot of coverlines which are distributed around the main image without detracting from it too much
barcode -standard barcode used by retailers
main cover line -this is very large taking up about a quarter of the cover areaand comes in three layers each with a different colour. it promotes the use of naked male centerfolds a feautire of cosmopoliton in the uk since its first issue.note it is positioned against the models shoulder so it shows up clearly
coverline -cosmopoliton uses a lot of coverlines which are distributed around the main image without distracting from it too much
model credit -this says shania so hot it is unusual for such a credit to appear on the cover
main image- in the case of this cover there is a single image of the model shania it is used in a classic way,the face is big enough to make an impact on the news stand,with the model making full eye contact.
dateline -month and year of publication often with the price note that a montly magazine usually hits the news stands a month before the cover date
masthead -the name of the magazine displayed in the typeface in which it is designed .this is the visual branding of the title and is usually done in a unique typeface to be very recognisable.

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